We build profitable
racquet clubs.An extension of the owner — from vision to opening day.
Beyond the Court is an owner's representative and advisory partner specializing in the development and revenue optimization of racquet sports, wellness, fitness, and hospitality-driven environments.
An Extension of the Owner at Every Phase
We serve as an extension of the owner throughout every phase of a club's journey, from early planning and active development through launch and existing club improvements.
Every decision is aligned with the owner's vision, operational needs, and long-term profitability, so the club you open is the club you underwrote.
Schedule a Discovery Call- ✓
Represent stakeholder interests
We sit on your side of the table at every meeting, bid, and decision.
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Coordinate third-party partners
Architects, designers, contractors, and vendors work from one plan.
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Protect budgets and schedules
Cost drivers and delays are caught early, before they cost you.
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Align every decision with ROI
Design, operations, and programming tied to long-term profitability.
Meet the Leaders
Beyond the Court is led by Morgan Brodey and Sarah Kovacs, whose careers across hospitality, fitness, development, procurement, and operations bring proven industry expertise to the rapidly growing racquet sports sector.
Morgan Brodey
Morgan Brodey is a respected connector, strategist, and creative leader known for blending hospitality, design, and operational strategy into experiences that feel effortless.
With a foundation in strategy, procurement, and supply chain management at Accenture, and a decade leading a large decorative fixtures brand in the hospitality and wellness industry,
She brings her network of top designers, architects, and commercial grade vendors and her strong product procurement purchasing power to the Racquet Club space.
Morgan is a recognized voice in the racquet club landscape, featured in the Padel Growth Report for her perspective on how hospitality thinking will define the sport’s future.
Known for her intuition, candor, and ability to bring the right partners together, Morgan has built her career around one belief: success isn’t just about what you build, it’s about the relationships and experiences you create along the way.
Sarah Kovacs
With nearly two decades of experience in design, construction, and real estate development, and close to ten years focused on the fitness, wellness, and hospitality industries, Sarah brings a rare combination of strategic vision, operational insight, and creative execution to every project she leads.
As a design and development executive, Sarah has overseen hundreds of projects nationwide, translating complex business goals into spaces that perform: functionally, financially, and emotionally. Her experience spans everything from national rollouts and prototype standards to franchising and boutique experiential environments, always balancing brand storytelling with operational efficiency and ROI.
In the past decade, Sarah has specialized in fitness, wellness, and community-driven spaces, leading the design and construction of gyms, studios, and racquet-sport clubs that merge athletic performance with hospitality and social connection. Her work reflects a deep understanding that successful environments aren’t just built, they’re designed to be lived in, loved, and leveraged for growth.
All of this experience comes together in her work today in helping owners, developers, and operators make their clubs efficient, profitable, and community-centered destinations where people come not just to play, but to belong.
Bridging the gap between vision and execution.
Our team brings together development strategy, hospitality operations, experiential design, procurement, and non-court revenue expertise — the disciplines a profitable club depends on, under one owner-side partner.
Development Strategy
Business model, program, and budget defined before design begins.
Hospitality Operations
Staffing, flow, and service built into the plan from day one.
Experiential Design
Member journeys that drive dwell time, retention, and spend.
Procurement
The right materials, equipment, and vendors at the right price.
Non-Court Revenue
F&B, retail, wellness, and events that earn beyond the court.
Every Phase of a Club's Journey
Early Planning
Define the business model, experience, and budget before designers and architects are engaged.
Active Development
Lead design, bidding, permitting, and construction oversight on the owner's behalf.
Launch
Align staffing, systems, and pre-opening readiness so the club earns from day one.
Existing Clubs
Audit operations and revenue to unlock what's being left on the table.
We assemble and guide the right network — so you don't have to.
Every club needs a coordinated team of specialists. Beyond the Court selects, aligns, and manages them on your behalf, so every partner works toward the same vision and the same business case.
Let's align the right team, strategy,
and vision for your club.
A 30-minute call to learn where you are in your club journey — and what it will take to open on time, on budget, and earning from day one.
Schedule a Discovery Call